Articles based on original research.
Introduce new research/ results/ findings /analyses /data /theories/ experiments to advance knowledge in the field.
Subject/ discipline specific; can be narrow
Academics, Professionals, Scholars, Researchers, Students.
Researchers, experts, scholars, or specialists (Ph.D.) associated with Universities or Research bodies.
Professional associations or organizations, academic presses.
Dense text-based pages. Complicated graphs or charts. B & W and no photos or little advertising.
Monthly or Quarterly.
Long - often 10-30 pages.
Industry related news, product reviews, data, trends, new regulations.
Keep professionals informed of trends, news, products, and research summaries in the industry and provide practical info.
Confined to the trade/ industry
People in the business, members of the profession or trade.
Freelance journalists with content knowledge, industry specialists or vendor reps.
Professional association.
Moderate number of advertisements targeted to the interests of the members of the profession or industry.
Weekly or Monthly.
5-8 pages.
Current events, general interest articles. Not in-depth research. Often entertaining.
Provide entertainment to the general public.
Secondary- not ‘original’ research
Broad
General public, all readers.
Employees of the magazine or freelance journalists.
Commercial or private publisher.
Attractive, colorful, glossy paper, advertisements.
Weekly or Monthly.
2-5 pages.