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LEAD 301 Social Media Communication and Leadership (Whyte): Course Textbook

Spring Semester 2022

Course Textbook

For the Fall 2022 semester, this class is using the textbook:

Quesenberry, K. A. (2020). Social media strategy, 3rd edition. Rowman & Littlefield. 

Purchase Options:

*Available as hardback, paperback, or eBook. 

  • RIT Libraries as an e-book and up to 3 users may access the book at a time.
  • Students get a 30% discount off eBook with promo code STUDENT30.
  • Akademos at RIT.


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