Social media is a valuable leadership tool. This course focuses on social media communication and leadership and provides an overview of how to strategize, create, and evaluate social media activities used by leaders and organizations. Students will build their own social media brand and design accessible and inclusive content using prominent theories and approaches that guide successful social media practice. To examine the constantly evolving social media landscape, real-time case studies, ethical and psychological issues, and current social trends are integrated throughout the course.
Class Hashtag: #LEAD301
This course is part of the Community Development and Inclusive Leadership BS degree program offered by the Department of Liberal Studies (DLS). This program is designed to cultivate knowledge and skills necessary for effective leadership and management in community-based settings.
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